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Tag: ad

CIPC #310: Mercedes-Benz ad

Posted on February 14, 2023

In 2008, South-Africa was already bracing itself for the big event that would briefly add the word vuvuzela to the world’s vocabulary: the 2010 FIFA…

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CIPC #293: JVC ad

Posted on October 11, 2022October 11, 2022

In the seventies, all bets were off. The oddest, most far-fetched ideas were realised. Weird novelties, like the Bond Bug and the Disco Duck were…

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CIPC #282: Bombay dry gin ad

Posted on July 20, 2022July 20, 2022

Oh look, another ad for an alcoholic beverage with a chess theme.1 Just another Wednesday. Okay, let’s get this over with then. Gin is a…

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CIPC #279: Metropolitan Life Insurance ad

Posted on June 29, 2022June 29, 2022

It started all the way back in 1923 and, since then, Time after Time has come out.1 It is probably the most well-known weekly magazine…

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CIPC #272: Lidl ad

Posted on May 11, 2022May 11, 2022

If you are trying to sell toys in the low countries, a lot of your revenue comes in the weeks before Saint Nicholas’ day. So,…

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CIPC #266: Agent Provocateur ad

Posted on March 29, 2022March 29, 2022

Intuitively, one would perhaps expect chess themes to mainly occur in advertisement for brainy things, like insurance, or computers, or stocks or something. But it…

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CIPC #260: Stouffer’s ad

Posted on February 15, 2022February 15, 2022

I don’t know where this ad comes from, neither in space nor in time. The text and the company strongly suggest it must originate from…

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CIPC #255: Alcoa aluminium ad

Posted on January 11, 2022January 13, 2022

We finished last year talking about a strange advertisement from an American aluminium company. We will start this year by talking about a strange advertisement…

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CIPC #254: Bohn ad

Posted on December 28, 2021

Our subject for today is one of the stranger ads I have seen. It appeared in the Saturday Evening Post in 1952 and was apparently…

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CIPC #232: Chanel ad

Posted on July 27, 2021

All too rare are examples of the happy few, the names that everybody knows, the a-list celebrities, that show up at the chessboard. Consequently, the…

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Chess in popular culture

With this blog, I will critique chess as it appears in all sorts of popular media. I will honour the good and, probably much more frequently, castigate the bad.

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