Our subject for today is one of the stranger ads I have seen. It appeared in the Saturday Evening Post in 1952 and was apparently…
CIPC #232: Chanel ad
All too rare are examples of the happy few, the names that everybody knows, the a-list celebrities, that show up at the chessboard. Consequently, the…
CIPC #227: Etsy ad
Etsy is quite famous in America but I think it is far less popular here in Europe, so perhaps a little background information is in…
CIPC #220: Cyma ad
Ex oriente lux. Also, really weird pop music. In Europe, one mainly hears about k-pop, the Korean pop music which has been taking the world…
CIPC #207: Norwich union ad
Norwich! The great city of Norwich! Its cathedral, its mustard, its football team, its famous sons Lord Nelson and Alan Partridge,1 its union. Yes, its…
CIPC #201: De strateeg ad
Our subject for today is a podcast. Well, not quite. It’s some kind of ad that, at the time of writing, appears as the official…
CIPC #195: Cores advertisement
Never before have I been so quick! Our subject for today — and today is November 3rd, 2020 — is an advertisement scanned from the…
CIPC #194: NHL commercial
The truth is harsh, but it’s the truth nonetheless: chess isn’t very popular. If we take Belgium as an admittedly particularly bad example, we find…
CIPC #190: Kentucky Tavern ad
No interesting introduction this time. The New Yorker of February 2nd 1946 contains an advertisement for the Kentucky Tavern brand bourbon. It features a chess…
CIPC #183: Energizer ad
A chess player’s biggest dream, a chess player’s worst fear: the battery. A well-crafted battery, pointing confidently to the opponent’s king, is a source of…