CIPC #139: Miller advertisement
The image below can be found easily on the net. It is apparently from an advertisement campaign for Miller beer from, I think, the end of the fifties. The slogan...
CIPC #137: Coca cola advertisement
The greatest rivalries of history and literature – the Montagues and the Capulets, the Hatfields and the McCoys, Barça and Real- pale in comparison to the rivalry between Pepsi Cola...
CIPC #128: Keds advertisement
Keds is a brand of sneakers. As in, footwear. But you wouldn’t be able to tell from their advertisement. Case in point: the image below, which was featured in a...
CIPC #122: meetup.com commercial
Apparently, there are people out there. As if that thought wasn’t scary enough, those people sometimes want to meet each other. This is precisely what the founders of meetup.com realised...
CIPC #113: 7up commercial
It is relatively common to see chess in commercials, but it’s very rare indeed to see correspondence chess make an appearance. And the last place I would expect it, is...
CIPC #108: Toyota Tacoma commercial
Having a contest with the grim reaper with one’s life at stake is a very old trope. Older than chess, in fact. But in medieval times, as the game became...
CIPC #92: Barque advertisement
Pretty much every time I talk about chess in advertisement, I point out that chess is used to symbolise intelligence and sophistication, but it has never been so blatantly obvious...
CIPC #89: Vittel commercial
Can I go on a little rant for a moment? Well, this is my blog, so I most definitely can! So here I go: modern advertisement makes no sense. Usually,...
CIPC #77: Samsung advertisement
Samsung is known as one of the biggest and most famous electronics manufacturers in the world, but it is also an adjective used in music to describe a piece in...
CIPC #73: Ronzoni commercial
If you have read some of my other blog posts, you will have noticed that I usually start with a short text providing context for the subject at hand. But...
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